Software as a Service
Referral product design / 2024
Reffero.
An authentic referral ecosystem for customers, creators, and modern businesses.
01 / Project objective
Referrals made simple.
Reffero is a platform that helps businesses grow by getting more customers through referrals. Instead of spending money on ads, businesses can ask their happy customers to invite others. When someone refers a friend, they can earn rewards, and the business gets new customers. It makes sharing, tracking, and rewarding referrals simple and easy for everyone.
02 / Challenges & research
Trust was the real product.
Building a platform that users genuinely trust was the biggest hurdle.
Research indicated that existing referral platforms often felt “spammy.” The experience needed to focus on authenticity and clear incentives.
03 / Solutions & impact
A transparent referral ecosystem.
Integration of a Trust-Score algorithm and a transparent reward system fosters an authentic, high-conversion referral ecosystem for modern businesses.
04 / Project gallery
Visual
showcase.
End of case study